Reading report Two Kinds by Amy Tan free essay sample

Two kinds, one of the short stories in The Joy Luck Club, by Amy Tan, first published in 1989, vividly displays a bittersweet relationship between Jing-mei, the narrator and protagonist, and her mother Mrs. Woo, and explores conflicts between a Chinese mother and her disobedient Americanized daughter. The story happened in the Chinatown in San Francisco throughout the 1950s and maybe the early 1960s. It begins with Jing-mei and her mother’s moving to America in 1949. Encouraged by the American Dream and the conventional Chinese parents’ values, Jing-mei’s mother imposed great hopes on her and expects her to become a child prodigy. She tried in all ways to discovery the special talent in Jing-mei. First, she pushed Jing-mei to be the next Shirley Temple,but that didnt work. Then she prepared intellectual tests which were clipped from popular magazines for Jing-mei everyday. Unfortunately, Jing-mei didnt show promise in this field, either. We will write a custom essay sample on Reading report: Two Kinds by Amy Tan or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Finally, the mother stumbled upon the answer that Jing-mei must be a piano virtuoso, and forced Jing-mei into piano lessons which taught by Mr. Chong, an elderly piano teacher, who is deaf and whose eyes are too weak to tell when Jing-mei is playing the wrong notes. At the very beginning, Jing-mei believed in her mother that she could be a prodigy. Nevertheless, she did not enjoy the strict ways of her mother latter. As she grown up, she found her self-identity, â€Å"I won’t be what I am not†. Then she realized she must reject and rebel her mother. After that, she tried to fail her mother’s expectation in every way and made herself a nonconformist. To her surprised, her mother hit on the conclusion that she would be a pianist, and she was forced to take the piano lessons. Whereas, Jing-mei thought And right then, I was determined to put a stop to her foolish pride Latter, at a recital in the church, Jing-mei failed in her performance which deeply disappointed her mother and made her lost face in front of her friends. Next day, to her astonished, her mother asked her to practice the piano again. This was when she told her mother her real thoughts. She was terribly angry that she told her mom she wished she was dead. We can learn that her mother once had other babies but they died before she left China. Jing-mei’s word deeply hurt her mother and since then her mother completely give up the ideal of making her to be a prodigy. Many year latter, Jing-mei was shocked when her mother gave  her the piano as a thirtieth birthday present. Only after her mothers death could Jing-mei accept the piano. As she was packing her mothers things, she sat down to play the piano for the first time in many years and surprisedly to find that â€Å"Pleading Child† and â€Å"Perfectly Pleasing† were two halves in the same song, which implies that she realize she is a girl with both obedient and rebellion. An analysis of first-person narrative In accordance to the Wikipedia, the definition of first-person narrative is that, â€Å"first person perspective is a mode whereby a story is narrated by one character at a time, speaking for and about themselves. First-person narrative may be singular, plural or multiple as well as being an authoritative, reliable or deceptive voice and represents point of view in the writing.†Now let’s look at the effectiveness of the first-person narrative in Two Kinds in the following two aspects. 1. In line of the definition above, we can see, in a first-person narrative, story is reported by a narrator, one of the characters in the story. The narrator refers to the viewpoint character as I (or, when plural, we) when he reveals the plots. When we read the story Two Kinds, we find that it is told in first person, as well, by the protagonist, Jing-mei. It is an irrefutable fact that writing in first person can bring great benefits. First and foremost, the first-person point of view will directly narrate the deeply internal, otherwise unspoken thoughts of the narrator, which can push the story closer to the readers and make them forget the plot is well designed as a piece of fiction, and even accept it as a truth. Furthermore, because the audiences tend to accept the narrator as the character, and the same, the character again as a real person, who talks to them face to face, they are more inclined not only to believe in whatever the narrator says, but they also immediately empathize with her. This story is exclusively from Jing-mei’s perspective for what she thought and did and what took place, where it happened, and how it process, which allows the readers to directly realize the progressing of the plot through her eyes. I contend that this leaves the readers closer to the plot developments, and they are somehow attached to Jing-mei. Therefore they are more easily to feel involved in the story, and resonate with her experience greatly. This might be a valid reason why the  novel can win an instant huge success in 1989. 2. Although Jing Mei is too young to know what was her mother’s real thought, she gives a clear description of what her mother said, did, how she did it. Some people might contend that she is such a young character that she can not realize that why her mother did it. They suppose that all things her mother has done is only want to give the best things for her. Although there are some sound reasons for the opposite, I personally reckon that, Jing-mei is a skillful storyteller. There are four illustrations I take out from the story to support my view. First and foremost, take the the description of her mother’s action,â€Å"Up and down, back and forth, quiet and loud† as an example. By the narrative of her in these simple words, we can visualize the vivid scene. Besides, the dialogue between she and her mother in the climax promote the movement of the plot. Meanwhile these words description clearly reveals the major conflicts in this story, for instance,â€Å" ‘Only two kinds of daughter,’ shouted in Chinese, ‘Those who are obedient and those who follow their own mind! Only one kind of daughter can live in this house. Obedient daughter!’ † Apart from this, Jing-mei’s reply to her mother, such as,â€Å"I wish I wasn’t your daughter. I wish you weren’t my mother†, â€Å"Then I wish I’d never been born! †, â€Å"I wish I were dead! Like them† , also conveys a tension that facilitate the plot go toward the climax. From this part of narration, we can learn the reasons why her mother be so strict on her and her impetuously rebellion to her mother, which immediately established a link between the rising action part to the climax and then the climax to the falling action. Since Jing-mei’s words hurt her mother deeply that she eventually give up her stubborn idea and then the story goes to the end. Additionally, Jing-mei confessed that she never did anything the best she could be for so many years, except to spite her mother. In her deep inside, she is proud when mother told her the piano is hers and she should take it. Eventually, the story comes ends with she realization that she was actually both a obedient and rebellion girl. Jing-mei’s experience makes the readers reflect on their own lives and relationships with their own parents. She constructs the story in this waythe first point of view, that makes the plot flow, and successfully attracts the readers’ curiosity in what would happen to her next. From what I have shown above, we can see story writing in first person narrative has great naturalness and persuasiveness and we can benefits a lot when we write something in the first perspective.

Uncertainty avoidance Essays

Uncertainty avoidance Essays Uncertainty avoidance Essay Uncertainty avoidance Essay Uncertainty avoidance 1 . uncertainty Avoidance, a societys tolerance for uncertainty and ambiguity. It reflects the extent to which members of a society attempt to cope with anxiety by minimizing uncertainty. The uncertainty avoidance dimension expresses the degree to which a person in society feels uncomfortable with a sense of uncertainty and ambiguity. The fundamental issue here is how a society deals with the fact that the future can never be known: should we try to control the future or Just let it happen? Countries exhibiting strong Uncertainty avoidance Index or IJAI, maintain rigid codes f belief and behavior and are intolerant of unorthodox behavior and ideas. Weak I-JAI societies maintain a more relaxed attitude in which practice counts more than principles. People in cultures with high uncertainty avoidance tend to be more emotional. They try to minimize the occurrence of unknown and unusual circumstances and to proceed with careful changes step by step by planning and by implementing rules, laws and regulations. In contrast, low uncertainty avoidance cultures accept and feel comfortable in unstructured situations or changeable nvironments and try to have as few rules as possible. People in these cultures tend to be more pragmatic, they are more tolerant of change. 2 There are many ways to detect if someone has a high amount of Uncertainty Avoidance. For example, the use of formality in interaction with others, dependence of formalized policies and procedures, apparent resistance of change are all characteristics of high uncertainty avoidance. Signs of High Uncertainty avoidance More physical and apparent ways to detect if someone has a high Uncertainty Avoidance is to check if they display the ollowing descriptions or attributes. Do they follow a strict structure with rules and expertise, do they have high security (avoiding the unfamiliar). Also you can check if they are hectic, stressful or even emotional. 3 ln contrast people can also exhibit characteristics of low Uncertainty Avoidance. Unlike high IJA, those with a low level use informality in interaction with others, they often rely on informal norms and behaviors in most matters. Also, they will show moderate resistance to change. Signs of low uncertainty avoidance To detect if someone has a low uncertainty avoidance eep a keen eye out for the following symptoms and hints. Such people often abide by only a few rules and live a life with little set structure, one that is loose and free; they will appear to be calm and collected. Also, they are interested most likely in entrepreneurship and business matters. 4 Those with High uncertainty avoidance are often to be characterized as more careful and considerate types of people. However, the low uncertainty avoidance personalities are tend to show the highest risky natures. The following characterizations were by the average perceived Uncertainty Avoidance based on the basic concepts of Uncertainty avoidance like risky behaviors and personality. Low Uncertainty Avoidance Countries Some of the lowest uncertainty avoidance countries are unsurprisingly USA, I-JK, India, China and Indonesia, perhaps in an obvious way if you understand the concept of Uncertainty avoidance. These countries often are large capitalist countries that invest heavily and produce a lot while exhibiting signs of high and risky behavior. High Uncertainty Belgium, Italy, Russia, Korea and Mexico. These countries are for the most part elatively calm and collected. The countries usually participate in safe behaviors and live life with a rigorous and set structure. 5 Uncertainty Avoidance is taught so managers can have an idea what sort of rules and practices are accepted and necessary in different cultures. For example cultures with high uncertainty avoidance usually do better with more laws and regulations and cultures with low uncertainty avoidance expect more space and more freedom. Managers study uncertainty avoidance to be better prepared to manage in an international setting. 6 ln the ame way managers can face situations where they have to deal with employees of different cultures businessmen are expected to do business across different cultures and uncertainty avoidance can give insight to whether a culture expects you to strictly adhere to rules and traditions or whether you are allowed more freedom and familiarity. 7 Similar to international business, international communications requires you to bridge the gap between many cultures and adhering to social norms is an important part of international relations. And uncertainty avoidance applies to ocial norms in different cultures. 8 Uncertainty avoidance is important in international negotiations because negotiations relies on reaching an understanding and that can be made difficult if the other party expects you to follow different norms or if the other party is not comfortable with certain situations. Uncertainty avoidance also applies in many fields other than international business and the cultures associated with high or low uncertainty avoidance are also associated with specific traits. 9 n politics, cultures with high uncertainty avoidance citizens tend to have ow interest in politics and citizen protests are repressed. This is because political unrest would bring about changes which the majority would not be comfortable with. There also tends to be many laws with laws being more specific as to avoid any uncertainty in the interpretation and to guide which behavior is acceptable. On the other side of the spectrum in cultures with lo w uncertainty avoidance citizens tend to be very interested in politics as it serves as a tool for change. Protests are accepted as another tool for change and laws are general. 0 ln education, cultures with high uncertainty avoidance, teachers as viewed as having all the answers and learning is structured. A lot of focus is emphasized on mathematics and science. In cultures with low uncertainty avoidance, teachers are not necessarily viewed as all knowing and the learning is open minded with less focus on facts. Uncertainty avoidance also affects the family life, cultures with uncertainty avoidance tend to have rigid gender roles and cultures with low uncertainty avoidance have more flexible and more varied gender roles.

Critical Rhetorical Analysis Essay Example | Topics and Well Written Essays - 1000 words - 1

Critical Rhetorical Analysis - Essay Example Thus, the use of outsourcing has become more relevant in today’s business environment and industries in the international market. Outsourcing usually has numerous advantages to the companies that are outsourcing but this depends on the manner the particular company concerned goes about in the outsourcing. Through outsourcing, the company is able to benefit from reduced prices and better quality goods and services as well as increased selection of products on offer to the consumers. The challenges for outsourcing usually stem from the fact that the company has to meet the legal, business and cultural requirements of the new market that it outsources in. Even if a company manages to overcome the challenges of outsourcing, it may fail to overcome the risks involved such as the loyalty of the staff in the outsourced market as well as other hidden costs. There could be serious problems if the labor or members that work in the outsourced market are not chosen in an appropriate manner or that the initiative is not properly articulated to the members of the company. Kripalani argues that outsourcing of jobs has been met with skepticism in the United States majorly due to the fact that the government and industrialists alike believe that through outsourcing, the countries that outsource take away the job opportunities available to citizens. However, he argues that the United States government should look at the finer details and benefits that may be derived from outsourcing as when handled well, the nation stands to benefit just as the nation that it has outsourced jobs to (Kripalani, 64). His argument is supported by the fact that the ruling party in India has appreciated the economic importance of having a free trade area which allows outsourcing as a creator of employment opportunities for all. Through outsourcing in India, corporations headquartered in the United States stand to

Influences in Conference and Banqueting industry Assignment

Influences in Conference and Banqueting industry - Assignment Example The paper tells that hospitality industry encompasses the establishments that provide accommodation, meals, drinks, conferencing services among other related services. The hospitality industry provides two major services, which are the overnight accommodation and sustenance for people. The UK tourism industry has recorded tremendous growth over the years, and even during the recession, the industry continued to expand. In 2010 July, the amount spent overseas visitors was  £1.96b, which represented a 15.9% rise as compared to the 2009 value of  £1.69b. This shows how the industry has potential for growth. Therefore, hospitality industry contributes significantly to the economy and employs millions of people. Conference and banqueting is one of the fields under the hospitality industry. This field provides conferencing activities to several people including local residents to international tourists. Banqueting is currently a lucrative business especially with the growth of conferen cing facilities. Banqueting refers to the act of serving food and beverage to a group of individuals eating together, for example, in cerebration or conference. It is a highly profitable venture, and as such, most facilities in the hospitality industry have incorporated it in their services. The hospitality industry is one of the fastest growing industries, and indeed, the largest in the world. In the UK, this industry makes up a significant part of the economy, with its over 50, 000 guest houses and hotels and an annual turnover of  £ 50 billion. In addition, the industry employs over 1.7 million workforce. (British Hospitality Association, 2008). This industry is large and wide, and ranks third among the top sectors that provide employment. The industry is diverse due to ownership, innovation, grading system and classification, leisure facilities, level of service and future trends. Narrowing down, the conference and banqueting industry contributes ? 18.8 billion to the economy of UK according to the UK Events Market Trends Survey results. The business prospect of this industry increases annually, thus, it has attracted many investors especially during the preparation for the 2012 Olympics. Currently, the industry does not only provide meeting and food services, but there are additional services such as shops, nightclubs, hair and beauty salons, internet, gymnasium, shops, and laundry services. Conferencing services are mostly for business people whom after the meetings would prefer to have a little leisure and relaxation. Thus, the conference and banqueting industry has included the mentioned services to ensure that the guests do not leave the premises to go and look for leisure activities elsewhere. Research reveals that most hotels have special facilities in built for conference and banqueting events, as it has emerged a very profitable business area. An example of hotel or hospitality provider that has excelled in the area of conference and banqueting is the Villa Park or Aston Villa. The hotel that offers hospitality and events services emerged the best in the category of ‘Best UK Unusual Events’ during the prestigious M&IT Awards. Apart from excellent services, Villa Park is located centrally less than two miles from the M6, and offers spacious free car parking spaces, which makes it a perfect venue to host events. Another example of facility that offers good conference and banqueting services is The Royal Over-Seas League, which is a Private Members’ club that offers unique services for all kinds of occasions. Referred to as ROSL in short, the facility has eclectic collection of events and meeting rooms, as well as styles and designs that offers exquisite views of various places. Factors that have

Project Managment Leadership Essay Example | Topics and Well Written Essays - 1250 words

Project Managment Leadership - Essay Example Discuss how you would manage this project using a matrix OBS approach. 6 Reference 8 1. Discuss how your company manages projects which span two or three department? Project management is the process to facilitate planning, scheduling and controlling of the different activities in an organization. Operating projects in a multi project platform is setting up projects at the same time at different departments in an organization. The team in different departments may share members and organizational support systems and clients and also may use same resources to some extent but the working styles of the different departments are completely different in most cases. Project management includes project portfolio management in which the different processes are selected according to their need, organization performance and the objectives with the controlling groups are selected. This includes a planning and budgeting process by consulting with the team members of the different departments for an effective utilization of the resources by the management. Co-ordination with the different departments with effective communication can address the risk issues from different departments and help the management to cope with the unexpected occurrences during the execution of the project. Resource allocation is another important issue of the management to look after while working with multiple departments. The collaboration between the different team members of the separate department are needed to be understood by the management otherwise it may lead to conflict in the work place. The project team should be build by the company keeping in mind the goals of the project and dividing the roles of the different departments with the individual roles of the tea members can ease the processes and its execution. Working together can build a better relationship amongst the employees and collaborative problem solving can help the departments identify and cope with diverse problems faced at work environment. Administering the daily activities of the departments and managing the performance of the organizational departments will optimize the different processes and help the company to effectively deal with issues arising from different departments (Portny, 2006, p. 287). 2. Discuss how your company manages the two boss situation when a staff member is reporting to both the project manager and the functional manager. Reporting to different bosses can be a challenging situation in management issues. But with proper communication skill and expertise in the business this situation can be handled very effectively by the managers. With consistent work and documentation of the work schedule this situation can be handled and the staff member will be able to impress two bosses of both project management and functional department. Few points are needed to be maintained by the staff to manage two bosses at the same time. First step is to know the two managers and their relationsh ip amongst them. Knowing the style of working of the two different managers will help the staff to communicate effectively with them in their way of working. If the managers need to be reported every day or weekly or after project completion the staff should work accordingly. The communication process is also needed to be understood by the staff. Knowing whether there is any communication between the two bosses is an important task. Otherwise staff needs to

Technique Of Montage In Cinema Media Essay

Technique Of Montage In Cinema Media Essay I have selected two films to help me to illustrate the significance of the technique of montage in cinema. They are David Wark Griffiths Birth of a Nation and Sergei Eisensteins Battleship Potemkin. I will be using the points of view of an ordinary audience as well as a cultural military historian to examine the impact of montage on our reading of the film cited. What is Montage? Montage in general parlance is a method of organising and editing the visuals ‘scenes whose emotional impact and visual design are achieved through the editing together of many brief shots†¦..montage may expand or contract time and space. In other words, it is an editing technique that combines or separates frames to construct narrative, sense of continuity and discontinuity and juxtapositions. Classic Examples Bollywood cinema showing a montage sequence where two brothers jump off a train and suddenly they are seven years older Montage of the mall-dwellers relaxing and having a fun time in the mall. Threshold of change In 1920s, montage was ahead of its time. Eisensteins prescience strikes us from the vantage point of the present, when we are at the cusp of a changeover from analogue modes of perception and representation to the the dispersed sensibility of the dital technology. The modern television screen typifies this shift as a site where montage and collage conflate all at once. The viewer is expected to, and does, multi-task, taking in several elements and actions simultaneously the talking heads, the intervening visuals, the text scrolls, the flash news, the sensex bar in a corner, the advertisement pop-ups and so on. Unilinear attentiveness and experience of the media are being replaced by a non-linear grasp of the clutter. True, the average mainstream star-strapped cinema, with its iconising impulse, yet uses this digital possibility very superficially. But already with digital surround sound in cinema theatres, the sound track is an experience of severalness. What montage might do to de construct the conventional rectangular screen we are riveted to and similarly unbundled and disperse our viewing experience is a fascinating thought. ‘Battleship Potemkin- An Analysis How sound image juxtapositions express meaning Eisenstein (1898-1948), a graduate of Russia State Film School, has been renowned as an advocate of Soviet theories of film montage. His montage theory is also ideological in some ways like Griffiths but his is more revolutionary in terms of aesthetics and political circumstances (dialectical montage punctuated by Marxism), and his theory aims chiefly at the audience psyche. He argues that film has its greatest impact not by the smooth unrolling of images, but by their juxtaposition ‘montage is an idea that arises from the collision of independent shots shots even opposing to one another. His central concept is the collision of elements, in other words, shots should not be seen as linked, but rather as conflicting with one another. Eisenstein considers montage as a creative film element that is significant in creating: Dramatic Form Metric Montage Rhythm in the Narrative Rhythmic Montage Metaphor and Analogy- Overtonal Montage Dynamic in building up the films meaning Intellectual Montage The fourth point is the most important because no matter they are ideological or anti-ideological tools, films are made to help the audience to produce new perceptions, emotions and cognitions in the mind and to visualise the invisible conflict between the film elements. Battleship Potemkin is a class-conscious revolutionary propaganda, ordered up by the Russian revolutionary leadership for the 20th anniversary of the Potemkin uprising in 1905. The reason was because Lenin believed this film could encourage his people to support and join the proletariat in overthrowing old order. Despite of its multifarious responsibilities, the film has created an impact as montage being the forms most important film grammar. I will now move on to dialectical montage. Eisenstein suggests that we should achieve conflicts in film by using point, counterpoint and fusion. The following are examples of dialectical montage in Battleship Potemkin: How montage stimulates meaning for the viewer Cutting between the Battleships surgeon and the maggot-infested meat that the sailors are meant to eat to suggest a contradiction and absurdity of the order (to eat the rotten meat). Cutting between ghostly figures hanging and clenched fists, furthered by an inter-title ‘Down with the tyrants! to legitimise peoples anger. Cutting between the fearful faces of the unarmed citizens and the faceless militia in uniform to give a reason for the people against the ruthless czarist state. The numerous cuts in the Odessa steps sequence build the individual moments of terror into an unbearable emotional climax. This is a perfect example to demonstrate Eisensteins montage theory in relation to the forming of intellectual concepts and associations. How Sound Image juxtapositions produce meaning Firstly, he uses images of still objects to line up with images of the massacre to create a metaphorical juxtaposition: through the dynamic editing of three lion statues, he implies the awakening of anger and rebellion. The juxtaposition of these two different subjects of images (one of human, the other of symbolic image or prop) is a valuable propaganda device because it encourages viewers to deduce for themselves that the symbol describes the character. Secondly, in a fragmentary way, he shows the attacking militia by a line of marching boots advancing down the steps, this is to emphasise the militias impersonal and oppressive nature. He further contrasts it with the powerlessness of the revolutionary citizens-victims by showing a legless man who escapes with difficulty from the cold bullets. And as the troops march ahead, a military boot crushes a childs hand. There is also an old woman who is seen with eyeglasses in her first appearance then in the second shot of her, one of the glasses has been pierced by a bullet which signifies her death. Thirdly, there are shots of a mother with a baby carriage. As the mother is shot by the militia and begins to fall, there are cuts to her carriage perched dangerously close to the edge of a step. Interspersed with these individual scenes of cruelty are shots of the fleeing crowd and the approaching line of militia occasionally firing into the crowd. The fear generated by this montage is reinforced as the mother collapses and sends the carriage hurtling out of control down the steps. Eisenstein uses a lot of close-ups of the citizens like the old woman whose glasses are pierced through by bullet, the legless man, the small boy whose hand is trampled, and his terrified mother to increase the emotional impact of the sequence. The average length of each shot in this sequence is about two seconds, giving the audience barely a chance to breathe amongst the chaos. In the above examples we see that montage involves a dialectical process that creates a new third meaning from combining the mea nings of two sets of adjacent shots. Although the real 1905 revolution was repressed by the Czarist regime, Eisenstein does not depict the sailors final downfall, opting instead for an ambiguous, deliberately mythologised ending. The Story of the Montage In the film, the story goes like this: news of the uprising on Potemkin reaches the Russian squadron, which speeds towards Odessa to put it down. The Potemkin and a destroyer, also commanded by revolutionaries, steam out to meet them. Again Eisenstein uses montage to cut between the approaching squadron, the brave Potemkin, and details of the onboard preparation, he creates a tension for the precarious situation. At the very last moment, the men of the Potemkin signal their comrades in the squadron to join them, after a few good minutes of suspension, the Potemkin eventually steams among the oncoming ships without a shot being fired at it the sailors of the rival Russian fleets do not open fire on the Potemkin, responding humanely to her pleas to join them instead. Amid much cheering from sailors on all ships, the inter-title ‘Brothers! appears. The very specific dialectic approach to film form, which Eisenstein is engaged with, surrounds the idea of art always being conflict; its social mission is to make manifest the contradictions of being. Eisenstein acknowledges that montage is the most suitable for the expression of ideological statements; the films last sequence I have just gone through in the previous paragraph has demonstrated the brotherhood of man and the solidarity of the working-class. As a reinforcement of the ideology of revolution, Eisensteins ending for the film is directed towards the unwritten future, rather than the recreation of the past. ‘Birth of a Nation An Analysis Birth of a Nation is one of the complex subjects in American film history. Apart from the controversial representation of the black race and the ambitious depiction of American history during the period of Civil War and Reconstruction, the cinematic language developed by Griffith is influential within the film-making sphere. This language is comprehensive and allows effective communication with the audience. One of the essential skills in the language system is the technique of montage. In addition to exploring the potential of flashbacks, eyeline matches and camera distances, his earliest pictures also showed that individual shots were cinematic phrases that could be edited together into meaningful sequence without a concrete dramatic logic to link them. For instance, by using rapid cutting, the scene in which Lynch attempts to forced marriage to Elsie intersects with three other sequences: first, the Ku Klux Klan (KKK) speeding to rescue the victim (Elsie); second, the KKK clearin g the rest of the unruly blacks out of town; third, the KKK approaching to rescue the trapped Cameron family. 4. In the above series of shots, audience are watching Elsie under increasingly dangerous moral and sexual threat, ‘at the same location in time, audience sees the glorious KKK troops riding to rescue, the tension grows until it gets to a point ‘when the two (sequences of shots) are finally brought together which is the victory of the KKK over Lynch and the other blacks. The symbolic arrangement of shots does not only create a rhythm for the narrative, it also generates a tense juxtaposition that carries the audiences emotion to ‘the next higher power. By using montage, Griffith has established the KKK as the heroes of the drama in all these different scenarios, the KKK make every effort to fight for the interest of the whites. It may not be very impressive for audience in todays cultural and intellectual environment, however for the American audience in 1915, the experience was different; this scene literally involved them with its convincing images and ideological message. As a matter of fact, many of those who had watched Birth of a Nation were so motivated that they gathered to join the rejuvenated KKK. This film is a facsimile, but it is a powerful one that is perceived by many people as true, Carter puts it this way: ‘The picture projects one of the most persistent cultural illusions; it presents vividly and dramatically the ways in which a whole people have reacted to their history With the awareness of a cultural historian, we should take a step back from these scenes and appreciate the careful direction and choreography of the mass and individual movements. We can also look into Griffiths proficient use of montage which like what I have pointed out, functions ideologically in Birth of a Nation. Conclusion As I have said, in silent cinema where visual images are the major elements, montage is particularly important. In both Birth of a Nation and Battleship Potemkin, images cutting back and forth, amid the repetitive and rhythmic score composed by keyboard, percussion, half-heard cries, speech and choral, create a rapid rhythm, aggressive and dangerous atmosphere. On a higher level, montage is used to provoke the audiences emotional recognition and go further to stimulate their intellectual reflexivity and perception. Montage is creative and abstract, a cinematic abstraction of reality that is able to explicitly shape events for maximum effect of agitation. Montage can open up new non-narrative avenues in film-making. It still has considerable impact on the cinema, both in an aesthetic or cult manner, like the Wong Kar-wais and Quentin Tarantinos films, and in a political or ideological sense, like Oliver Stones JFK and R Zemeckiss Forrest Gump. Nevertheless, montage is no longer the only channel through which images can be played around, when film-making nowadays is often partially or largely aided by digital technology, the space for the potential of visuals to expand is indeed unlimited. NOTES ON EDITING Editing is one of the most important parts of modern television lest modern television would cease to exist. Creation of Topic/Story The story is the skeleton of the edit and helps organise the edit into chapters and topics much as in writing. Rhythm and Pacing Rhythm and pacing are very important within edits because if we are editing a news story then it must be very fast with shots not lasting more than around 3 seconds. If we take the feature film and look at its basic structure then we may be able to edit the project down to around 25 minutes to fit within television schedules. The pacing will be much faster and more information will be given. If it is edited properly then the viewer should have the same feeling seeing a half hour version as for a 1hr 36 minutes version. When watching an action film such as Die Another Day we expect the cutting to be very fast, many shots to show various angles and to extend the action as far as possible to amaze the audience and in parts to contribute a little humour. In contrast if we were to watch Pride and Prejudice we would see far longer shots with a lower variety of shot sizes and elements. Although the definition of montage is editing, the term montage refers to many aspects of cinema. It is often used to suggest artistic editing, or to suggest rapid, stimulating editing. However, montage theory influences a range of filmmaking including imagery, pace and timing of editing and spectator response. The film which demonstrates preeminently the various uses of montage is The Battleship Potemkin . Conversely, montage is often a diverse and personal form of expression and there are many good examples, such as Un Chein Andalou (1929; Luis Bunuel Salvador Dali) and Citizen Kane (Orson Welles; 1941). The theory of montage arises from the work of Lev Kuleshov, who established the a + b = c definition of montage. He discovered that a picture followed by another picture produces a thought; this phenomenon is often called the Kuleshov effect. Kuleshov conducted a series of experiments, which included showing a picture of a silent, open mouth followed by a bird flying through the sky, which made people think that the mouth was singing. When he showed people the open mouth followed by a picture of food, people thought the mouth was hungry. It was from those experiments that our concept of montage developed. The imagery of the Kuleshov effect is shown below in the montage triangle. The a + b = c definition is useful because the letters can be substituted for other things. For instance, during the Kuleshov effect the spectator is effectively shown two noun-pictures, a picture of an open mouth followed by a flying bird. The spectator thought the mouth was singing, which is a verb. When Kuleshov showed the open mouth followed by a plate of bread, people thought the mouth was hungry, which is an adjective. The Kuleshov effect allows us to show pictures of nouns in such a way that people can think of words from different parts of speech, such as a verb or an adjective. It is this type of communication, achieved by montage, which gives cinema so much artistic and intellectual value.

Jasper Daniel Aka Jack Daniel :: essays research papers

Jasper Newton Daniel was born in 1848 as the tenth child of thirteen. At the age of 12 Jack Daniel started a career that would last him a lifetime. He was hired out to work for a man by the name of Dan Call, a preacher at a Lutheran church. At Mr. Call’s distillery he learned the trait of making whiskey. Three years later he and Mr. Call were full partners in the whiskey making business. Mr. Call was a dedicated Lutheran. Just after the civil war his family and church told him to make a decision between the church and his business of making whiskey. Mr. Call decided to go with the church. So Jack bought out his share of the business. Jack had found a perfect cave spring and bought 500 acres around it. Jack then moved his distillery to this location and over 130 years later the distillery stands here today. In the rolling hills of southern middle Tennessee lies the city of Lynchburg where Jack was born and lived all of his life. This is the county seat of Moore County, which is Tennessee’s smallest county. This town, like most other small towns in middle Tennessee has a square for the hub of the town. One of the major structures here is the Courthouse. Back in 1885 people of Lynchburg built this structure with bricks made in the town. Now, my favorite item of historic relevance in Moore County is the Jack Daniel Distillery. This is at the same site Jack decided on in 1866. This is a National Historic site that has had its license since 1866. The quality Tennessee Whiskey goes through the same processes that it did when founded by Mr. Jack Daniel. To this day they are sticking by Mr. Jack’s motto: "Each day we make it, we will make it the best we can." To help Mr. Daniel hold down the fort in Lynchburg he introduced the business to his nephew Lem Motlow. Mr. Motlow and Mr. Daniel kept the whiskey business going in high gear until the death of Mr. Daniel in 1911.He died from blood poisoning after he had kicked his safe when it didn’t open correctly six years ago. Lem Motlow then became the second head distiller. He kept the process the old fashioned way as his mentor had showed him in previous years. He was also a very respected businessman in Lynchburg.

French revolution Essay

Before the French Revolution, France was ruled and governed by the king, his Grand Council of ministers, and 13 courts called parliaments. King Louis XVI ruled by â€Å"divine right,† believing that he had been put on the throne by the grace of God. France then was one of the most powerful and wealthiest countries, and had a strong army, and even stronger cultural influence. (Plain, 5) Louis XVI and his wife Marie-Antoinette were shielded from the daily lives of the ordinary people in France. When Louis XVI inherited the throne in 1774, he also inherited many problems left behind by the previous king, King Louis XV. The country had been involved in the Seven Years War, also known as the French and Indian War, and was left with many debts of the war. France was divided into three groups, or estates with their own status and role to play in the country. The First Estate involved religious people in the country. The Second Estate involved all the nobles. These two estates had many privileges, and were the wealthiest group, but were only a small piece of the entire population. The Third Estate was everyone else in the country: the peasants, poor city dwellers, and the â€Å"middle class†. The Third Estate was the largest group, and had little to no power, even though it was the largest group. (Connolly, 8) In order to pay off national debts, Louis XVI increased taxes in the Third Estate, which impacted many of their lives. Because of the taxes, industry started to lag, and there were bread shortages in many places. People of the Third Estate relied on bread as their primary source of food, and when the bread ran out or the price increased, many people went hungry and riots broke out. (Plain, 19) Louis XVI shocked many people when he declared war against the British, even though they were already in massive debt because of the Seven Year’s War. King Louis XVI wanted to increase trade with America, and wanted revenge against the British for beating them in the Seven Year’s war. After the American Revolution, many Parisians were fascinated by Benjamin Franklin, the American Ambassador to France. Franklin told of the new American Republic, where representatives obeyed the will of the people. Talk about similar change spread through France. Louis XVI tried to make reforms by ending the corvà ©e in many provinces, and  outlawed the use of torture to gain information. He also granted more rights to Protestants and Jews living in France, and allowed more freedom of press. However, it was becoming harder and harder to govern with a stubborn parliament. In order to pay off debts, Louis tried to impose a tax on all landowners, not just the Third Estate. The parliament of Paris claimed that only a special assembly could approve a tax, an assembly that hasn’t been called in over 170 years, the Estates-General. (French Revolution ², 2) The Estates-General was an assembly where representatives of the three Estates could discuss what to do. Through May and into June 1789, the representatives argued about how many votes each Estate should have. The First and Second Estates bent the rules to their advantage, saying that each Estate should have only one vote, ensuring that they would win any conflict two to one. The Third Estate wanted a system of majority votes, since it would give it the most say. On Jun 17, the Third Estate broke away and declared itself the National Assembly, which was a direct offence to the people in power, including King Louis XVI. (Connolly,12) The National Assembly created a new law that gave only it the power to decide on taxes. Louis XVI banned the National Assembly from its meeting hall upon hearing this. However, on June 20, 1789, the National Assembly responded by moving to the Versailles tennis court across the street and swore the â€Å"Tennis Court Oath.† The representatives swore that they would not break apart until they had drafted a constitution for the people of France, guaranteeing rights to the French people. Many lower-ranking clergy and a number of nobles broke away from the First and Second Estates to join the National Assembly. Louis feared the combined strength of this group, and could see that people were rising up against him. (Connolly, 14) In order to show the French his power, Louis hired foreign soldiers to go to Versailles and Paris, and fired the popular minister Jacques Necker. However, with the public and numbers from the other two Estates on its side, the Third Estate stood strong. The king, not wanting an outright revolt, ordered the representatives from the First and Second Estates to join the National Assembly to show that he accepted the change in mood, which then changed its name to the National Constituent Assembly. The French people wanted complete victory for the representatives of the Third Estate. They were mad that the king brought foreign soldiers in to France and fired Jacques Necker. On July 12, 1789, full scale rioting began, with symbols of the king’s power the main targets. Crowds of people gathered at the Hà ´tel Invalides, the place where the army stored their guns, and demanded arms to fight with. They rioters were able to get about thirty-thousand muskets and several cannons. However, they obtained very little gunpowder and few bullets. Upon hearing that the gunpowder and ammunition have been moved to the fortified prison, the Bastille, for safekeeping, thousands of people went to swarm the Bastille. The Bastille was originally built as a fortress, with walls five feet thick, but was now used as a political prison, but held very few prisoners. The crowd attacked shortly after noon on July 14, and Bernard de Launey, the man in command at the Bastille, agreed to surrender to the crowd if he was not harmed. But, the crowds took Launey prisoner, and soon after cut off his head and mounted it on a pike. (Corzine, 44-46) When Louis XVI was informed of the fall of the Bastille, he exclaimed, â€Å"But, this is a revolt!† The official who informed him told him, â€Å"No, Sire. It is a revolution.† (Plain, 29) In August, the National Assembly wrote the Declaration of the Rights of Man and Citizen, influenced by America’s Declaration of Independence. The Declaration of the Rights of Man and Citizen called for political power to be shared by every individual, for the right of religious freedom, and the rule of law. (Plain, 30) On October 5, 1789, thousands of women gathered at the city hall in Paris demanding bread. They disarmed guards and collected weapons and set out to Versailles to see the king. Along the way, a number of men and women joined them armed with scythes, heavy sticks, pikes, pitchforks, and knives. After the king was led back to Paris, he was literally held under house-arrest as a hostage. Louis XVI was convinced by his advisors and the queen to flee Paris and the entire royal family fled under the cover of the night. Many deputies feared that, with the king gone, foreign armies could invade France. The family’s flight was thwarted when they were recognized, a nd were led back to Paris as a prisoner in disgrace, and to many, a traitor. (Corzine, 63-65) By August 30, 1792, France was in a state of terror. The stronghold of Verdun was under siege by the Duke of Brunswick’s armies, which would give the enemy an open road to Paris if it fell. On September 2, news reached Paris that Verdun had fallen. On that September afternoon, terrible massacres occurred. Priests were dragged from their coaches and killed. Mobs stormed the Carmes prison and killed the priests imprisoned there. They were brought to a mock trial, and then executed. The killings lasted for five days, and over fourteen hundred people were killed. Nearly all the prisons in Paris were attacked and the prisoners murdered. (Corsine, 79-81) By 1792, members of the Jacobin club had taken control. The Assembly declared war on Austria and Prussia, but were easily defeated. As the enemy armies marched towards Paris, the people panicked. On August 10, about twenty thousand French revolutionaries stormed the Tuileries palace, forcing the royal family to flee. By then, many of the Revolution’s former leaders had left the country. In September, the French army defeated the Prussians. The National Assembly then voted and renamed itself the National Convention, which adopted the slogan Liberty, Equality, Fraternity. The Convention then immediately abolished monarchy, and, on January 15, 1793, the Convention found the king guilty of â€Å"conspiring against liberty.† The king was escorted to the guillotine on January 20, 1793, and was quickly executed, becoming a symbol of the Revolution. (Connolly, 32) Following the death of Louis XVI, France was waging war with nearly every European power, including England, the Netherlands, Spain, Austria, and Prussia. There was also a small civil war in France, with the Royalists and the pro-Church people against the Revolutionaries. To help France through the war, the National Convention created the Committee of Public Safety, led by Maximilien Robespierre, the leader of the Jacobin Club of Paris. Robespierre stressed the need for a center of opinion and was enemies with many members of the Convention. The Committee of Public Safety tried to de-Christianize France, and created a completely new calendar. The Committee of Public Safety soon led the country into what is now known as the Reign of Terror. During the Reign of Terror, possible enemies of the Revolution were executed. Over sixteen thousand people from all classes were sent to the  guillotine, and flags now had the phrase Liberty, Equality, Fraternity, or Death! But, in July 1794, Rob espierre was sentenced to the guillotine, and his followers followed swiftly. (Plain, 35-38) The National Committee created a constitution that gave power to a five-member Directory, and two legislative bodies. The Directory had serious problems it had to face, such as supplying France with food and goods. Much of France’s population was starving. A little-known officer, Napoleon Bonaparte, supported the Directory and was able to help France in times of need. Several politicians overthrew the Directory on November 9, 1799, and created a new constitution which supposedly gave power to the Consulate, but actually gave all the real power to the First Consulate, which Napoleon Bonaparte was elected into. (Connolly, 44-45) Napoleon Bonaparte established the Bank of France, strengthened the school system, made government jobs, and established a code of justice known as the Napoleonic code. France also conquered many European countries, and by 1806, France controlled much of Western Europe. Napoleon soon became more and more powerful. He changed the constitution in order to give himself even more power, and declared himself Emperor of France soon after. The French believed that their lives were better under Napoleon, even though this was not the ideas of the Revolution. The French Revolution and the American Revolution were similar and different in many ways. The American’s wanted to break away from Great Britain, while France just wanted to get rid of the monarchy. During periods in the French Revolution, over seventeen thousand people were sent to the guillotine to be beheaded. During the war, America had France and Spain on its side and was against only Great Britain. France, however, was on its own, and had to fight against five countries. The French sent the king and queen of France to the Guillotine, but the Americans did not harm physically harm the royal family in any way. After the war, America had two forms of government. One was the Articles of Confederation, which gave too much power to the states, and another one was the Constitution of the United States. The French had four forms of government. The first was the National Assembly, the second  was the Committee of Public Safety, the third was the Directory, and the fourth was t he Consulate. For the French, their lives were better after the Revolution and once Napoleon was the First Consulate. The French Revolution was truly a revolution. The French Revolution was a real revolution because there are political changes, social changes, and economical changes. After the war, the French have overthrown the monarchy, and replaced it with the Directory. However, the Directory then fails, and is replaced with the Consulate. The people’s lives improved after the Revolution. The school system was better, and there were more jobs for people who could qualify. Napoleon established the Bank of France and improved the economy. Napoleon had improved the areas of education, justice, and business after the war, making the French Revolution a real revolution.

Free sample - Booker T. Washington (1859-1915). translation missing

Booker T. Washington (1859-1915). Booker T. Washington (1859-1915)Introduction This essay gives the brief histories Booker. T Washington and General Armstrong. It discusses these two men’s friendship, their lives and personalities. It also gives the reason for their respect to each other. Booker. T Washington Booker T. Washington was born as a slave at western Virginia farm in the year1859 during the time of severe slavery. Washington states, â€Å"From the time that I can remember anything, almost every day of my life has been occupied in some kind of labor.† Due to this slavery, his exact birth day date and month is not known as well as his ancestry (Knol).   . He was a very substantial force in shaping the progress agenda of the black people in late 19th and early 20th centuries. Washington become the leader of the Negro race in and he was well recognized America. Although he struggled to realize success proof to other black men and women that they could raise themselves, he received much criticism that he kept the Negro down in his place. Also, his leadership became more controversial. His mother gave him a copy of a book known as Webster’s blue-black spelling book which inspired him to begin his education. He started attending night classes where he was about the valu es of hard work for economic and moral strength. In the year 1881, booker t. was invited to Alabama where he was given a responsibility as a principal at a normal school in Tuskegee (Washington T. Pg 3). From 1881 to his death in the year 1915, he exerted much influence on the consciousness of the Negroes. Some organizations and the National Association for the Advancement of Coloured People opposed Washington’s policies of racial accommodation. He put more emphasis on industrial and economic education rather than civil and political rights (Cunnigen D, Dennis M Glascoe G. Pg 33). He said, â€Å"In all things that are purely social, we can be as separate as fingers, yet one as the hand in all things essential to mutual progress† (Profcover). His Christian character and his education give an insight into himself and his approaches. General Armstrong General Chapman Armstrong was born in 1839 in Wailuku and he was the founder of the Hampton Institute and he was a pragmatic accommodationist who dedicated his life and energies to the actions that aimed at changing the hearts, minds and the social structures of the Negroes. He asserted that â€Å"it meant something to Hampton School, and perhaps to the ex-slaves of America, that, from 1820 to 1860, the distinctly missionary period, there was worked out in the Hawaiian Islands, the problem of emancipation, enfranchisement and Christian civilization of dark-skinned Polynesian people in many respects like the Negro race.† He educated and inspired them to resume their inferior positions in the South's social structures (Lindsey F. Pg 1-2) His greatest success was Booker T. Washington who graduated from Hampton and the first principal of Tuskegee Institute. Armstrong was inspired by Washington’s statement that â€Å"In all things that are purely social, we can be as separate as fingers, yet one as the hand in all things essential to mutual progress†. This made him to develop his vision for the Indian education and he had a dream of a model multiracial society at the Hampton Institute. He was recruited into the army where he rose to higher ranks. At the age of 51 his left side of the body was paralyzed by strokes which led to his death. He was buried at the school cemetery as simple soldier. (Lindsey F. Pg 6). Washington's friendship with General Armstrong Washington said that the greatest benefit he received when he joined Hampton washis friendship with General Armstrong who would become his benefactor and mentor (Haskins J Jim H. Pg 105). When he made the most important decision of enrolling in Hampton, they became friends with General Armstrong who was the principal of the school. Armstrong made arrangements for the northern philanthropist to pay tuition fees for Washington. Booker T. was made a school janitor and he was given a room in the school. He graduated from Hampton min the year 1875 and he was given a responsibility of teaching in a program for the Native Americans. He was offered a position of a principal of a school that trained back teachers in Tuskegee which was authorized by the legislature of Alabama after spending two years teaching in his native West Virginia. This position was offered to him through the influence of General Armstrong because of their close friendship. This position made Washington to be famous in the entire world. It was General Armstrong who taught Washington the important doctrines of economic advancement and conciliation of the whites. Washington recruited many students from the county and he held the institute’s first classes (Haskins J Jim H. Pg 106). Reasons why Booker T. Washington and General Armstrong held respect for each other Booker T. Washington respected General Chapman Armstrong because he was the most influential person in his life. Also he gave him respect because he led the black troops in the Civil War and his ability to convince the freedmen that there future laid entirely in industrial and practical education. Armstrong also instilled Christian virtues in the freedmen. On the other hand general Armstrong respected booker t. Washington because he was extraordinarily clever and ambitious person. General Armstrong's also respected him because he effectively assimilated his emphasis on industrial skills and the required building of character.    Conclusion These two men shaped the black American education as they improved the industrial education which enabled the African-American people to get a share in the national industrialization.

History Impacts Intercultural Communication Essays

History Impacts Intercultural Communication Essays History Impacts Intercultural Communication Paper History Impacts Intercultural Communication Paper History Impacts Intercultural Communication Why would it be important to examine the role of history in Intercultural Communication? When we examine the role of history in Intercultural Communication, we gain an understanding of how our past influences our communication skills with people from other cultures. We need to learn and understand why we communicate the way we do. It can be very helpful in improving our relations with other cultures. Studying the histories of cultures that are different from ours gives us a frame of reference that can lead to better intercultural communication. It is not only important to study the histories of other countries’ cultures but our own American subcultures as well. We need to understand where someone is coming from in order to communicate more effectively. What are hidden histories and how might hidden histories affect intercultural interactions? Hidden histories are events of the past that are not widely known or taught. Most of the time, these histories have a negative connotation. They are not favorably viewed for one reason or another and so they have been suppressed. Usually, hidden histories revolve around controversial events such as the oppression of Native Americans or slavery. The ramifications of hidden histories are probably farther reaching than we know. All history, no matter how unfair or horrific, is important to intercultural communication. We need to learn from past mistakes and communicate between cultures to help each other overcome our differences and try to heal the damage that was created from those mistakes. Compare and contrast family histories with national histories. Family histories are past events that happen within a family. They are usually not recorded for future generations but they are passed down through the telling of stories from family members. These events happen at the same time as national and world historical events and sometimes might even be influenced by them. While family histories are typically only important to the members of our respective families; national histories are important to an entire nation and sometimes even the world. National histories are usually recorded in some way so as to preserve them for future generations to learn from. Typically, a nation will only teach its own history to its students and only touch upon the histories of other nations as they pertain to our own. How is the history of gays and lesbians relevant to intercultural communication? Whether mainstream society likes to admit it or not, gays and lesbians have their own sub-culture. It is a sub-culture that has existed since the beginning of time but has only recently been recognized as a reality. Homosexuals have a place in the histories of every culture throughout the world. As stated in a previous paragraph, all histories are important to intercultural communication. When we learn about and understand other cultures we create the ability to communicate more effectively with others. The history of gays and lesbians has a place within every culture so it is just as important to intercultural communication as any other histories are. How can we negotiate histories in interactions? When we interact with people from other cultures it is important to understand that there is a history behind how they view us and how we view them. Many cultures within our country, as well as throughout the world, have such different belief systems from ours that if we don’t make a point of learning about the history behind other belief systems then there could be a breakdown in communication. Of course, those with whom we interact should reciprocate by learning the histories that make us interact the way we do. When both parties take steps to understand each other then all interactions between the two will have a much better outcome.

Retail Marketing- (Retail Audit Analytical Memos) Assignment

Retail Marketing- (Retail Audit Analytical Memos) - Assignment Example Country’s Road’s retail concept or core offering is that of high quality apparel that reflects the Australian lifestyle. Although the primary target is middle to high-income groups, the company offers seasonal price promotions including mid-sales of upto 50% off on products in store. At the same time, however, the company is not a discount retailer and focuses on providing superior quality products that reflect the Australian fashion and lifestyle. The products are neither distinctly classic nor purely modern but a unique combination of both. The significant retail mix elements in this case are location, assortment and communications mix. The company operates both brick-and-mortar stores as well as an online store. The online store has been introduced owing to increased demand for electronic purchases by consumers and falling sales in brick-and-mortar stores. Keeping in view the rising demand for smartphones and tablets rising, the company has introduced a mobile shopping app which would further enhance customer experience. The company’s iPhone app, for instance, has been a big hit in Australia after eBay’s and Apple’s apps. Online shopping has further necessitated the need for managing real-time inventory for the company as customers look forward to getting the same retail experience online as they would in store. Furthermore, online shopping shall provide impetus for greater sale of full-priced items even before the company needs to discount them to offload remaining inventory. This way, margins ca n be increased. As far as assortment is concerned, Country Road offers few product categories (including apparel and home products) even though it offers several items within each category. For instance, under the category of women’s apparel, the company offers dresses, t-shirts, jeans, shorts, pants, shirts, sleepwear, jackets, knitwear and sweats (Country Road, 2014). Then again, it offers various items under the footwear category

Global Strategy Coursework Example | Topics and Well Written Essays - 3000 words

Global Strategy - Coursework Example †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..21 Bibliography†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.22 Executive summary This research analysis is aimed at significantly breaking down the micro and macro-operating environment of Tesco organization, one of the biggest foodstuff and grocery traders in the globe, running about 4, 331 warehouses. Strategic assessment tools like PESTEL, Porter’s Five Forces model, SWOT, and Value Chain analysis have been applied through scholars to attain this purpose. Then a conclusion is finally provided. Introduction Tesco is considered to be one of the biggest food traders in the sphere in surplus of ?54 billion during 2009 and recruiting above four hundred and seventy thousand individuals. They run an estimated four thousand, three hundred and thirty one stores in fourteen nations across the globe. The organization runs mainly in the United States of America, Europe, and Asia; and their Head Office is located in Hertfordshire, UK. The commercial system portfolio of Tesco constitutes: more than 960 Express warehouses that vend an estimated 7,000 commodities as well as fresh foodstuffs at appropriate places. Moreover, 170 Metro warehouses that trade in different food commodities in cities and town centres; and 450 super warehouses that trade in both foodstuffs and non-foodstuff commodities together with manuscripts and DVDs. Tesco as well offers online trading services by their website tesco.com and Tesco Direct. Furthermore, they offer broadband I internet linkages and monetary services by Tesco Personal Finance (TPF). The company was established in 1919 in the UK and has steadily evolved greatly since then. The food and beverage trade department represents the biggest firm in th e United Kingdom, offering jobs for above three million individuals in primary manufacturing, production, and trading. During 2003, trade reported 9% of Gross Domestic Product. The analysis below offers an insight into the supermarket organization, Tesco, with stress on its exterior environment breakdown and organization’s breakdown of resources, proficiency, and traditions. Strategic assessment tools like PESTEL, Porter’s Five Forces model, SWOT, and Value Chain analysis have been applied through scholars for attaining this purpose. During the past decades, United Kingdom supermarkets have been subjected under high scrutiny due to their reaction to vendors, specifically of personal-label goods, although the growth of strategic distribution networks has remained an important section of majority of supermarket plans for the recent years. Corporate Strategy The vision of the